DoubleVerify Holdings, Inc. (DV) Fair Value 2026

DV · Advertising Agencies ·

By CirclFi Research Team · Data from SEC EDGAR, FRED & GDELT

Quality Score

8.7 /10

32 fundamental signals · 9 models active

Value Trap Risk

LOW (26/100)

Quick Summary — As of 2026-08-28, DoubleVerify Holdings, Inc. (DV) trades at $13.38, versus a $13.30 median fair value across its 9 active models — 0.6% below the current price. QOC: 8.7/10. Value Trap Risk: 26/100 (LOW). 9/13 models active. Within that set, the Bayesian DCF component alone returns $18.94.

Key Facts

Ticker
DV
Price
$13.38
Quality Score
8.7/10
Value Trap Risk
26/100
Models Active
9/13
Last Updated
Strength: Bayesian DCF suggests +41.6% upside with 68% confidence
Risk: Limited model coverage (9/13) may reduce confidence

Is DoubleVerify Holdings, Inc. (DV) Undervalued or Overvalued in 2026?

According to CirclFi’s 9-model valuation engine, DoubleVerify Holdings, Inc. (DV) appears fairly valued as of : the median of 9 independent fair value estimates is $13.30, essentially in line with the current price of $13.38. Estimates range from $7.91 to $31.07. DV scores 8.7/10 on fundamental quality and 26/100 on value-trap risk.

For context, the median US equity CirclFi rates trades at an implied -23.4% versus its own 13-model consensus, across 3,809 rated companies as of 2026-08-28. DV’s -0.6% gap is narrower than that market norm, and the Advertising Agencies sector median is +4.1%. Full market index →

This verdict compares price to intrinsic value only — it is not a buy or sell rating. For the decision case (bull vs bear arguments, risk factors, peers), read Should You Buy DoubleVerify Holdings, Inc. Stock in 2026? →

What Fair Value Does Each Model Give DV?

9 Intrinsic Value Models vs. Current Price ($13.38)

Core Models (Unlocked)
Model Fair Value Upside
Intrinsic · High Conviction
 $18.94 +41.6%
Ensemble · Medium Conviction
 $13.38 -0.0%
Scenario · High Conviction
 $13.80 +3.1%
Intrinsic · High Conviction
 $7.91 -40.9%
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What Is DV's Fair Value Range?

Spread across 9 independent models · $7.91 to $31.07

CirclFi's 9 active models place DoubleVerify Holdings, Inc. (DV) between $7.91 and $31.07 per share, a spread of 174% of the median. The median of that range — $13.30 — is the fair value CirclFi publishes for DV, against a current price of $13.38.

Low · EROICHigh · Regime Cross
$7.91median $13.30$31.07
Where the range comes from
Most bearish modelEROIC Spread$7.91
Most bullish modelRegime Cross-Sectional$31.07
Model agreement2 bullish · 4 bearishwide

A band this wide is itself the finding. When independent methods land far apart, they are reading a business whose value depends heavily on which lens you apply — volatile earnings, heavy reinvestment, or an asset base that cash-flow and asset-based methods score differently. That disagreement is information: it says the choice of method matters more than usual for DV. Treat the median as one reading among several and compare the individual models below before acting.

Every figure above is one model's standalone output on DV, not a CirclFi price target. How each model works →

What Is DoubleVerify Holdings, Inc. (DV) Worth in 2026?

According to the CirclFi Deep Alpha Valuation Engine, DoubleVerify Holdings, Inc.'s intrinsic value is estimated at $13.30, presenting a divided outlook at the current price of $13.38. With a median implied return of -0.6% across a split 2–4 (bull–bear) consensus, the model spread of +173.0% underscores analytical uncertainty. Notably, Regime Cross sees the most upside at +132.2% (fair value: $31.07), while EROIC is the most conservative at -40.9% ($7.91). The spread between these extremes — +173.0% — reveals how different analytical frameworks can reach starkly different conclusions.

What Do the Models Say About DV?

9 of 13 models are currently active for DV. Of these, 3 models suggest upside while 6 models suggest overvaluation. Taken together, their median fair value for DV is $13.30 — the figure CirclFi publishes as this stock's fair value. One component of that median, the Bayesian DCF, returns $18.94 on its own, implying +41.6% upside from the current price. See which stocks rank higher →

How Does DV Rank in Advertising Agencies?

Among 48 Advertising Agencies stocks, DV ranks #5 by Quality of Company score. CirclFi's QOC score of 8.7/10 evaluates 32 fundamental signals. A score of 8.7 places DV in the top tier.

DoubleVerify Holdings, Inc. operates in a competitive landscape where fundamental quality metrics are key differentiators for long-term value creation.

Is DV a Value Trap?

CirclFi's Value Trap algorithm assigns DV a score of 26/100 (LOW). This indicates low risk. The financial profile does not exhibit typical value trap warning signs. The score cross-references apparent undervaluation against fundamental deterioration signals. Browse lowest value-trap stocks →

Multi-Model Methodology

9 of 13 models are active for DoubleVerify Holdings, Inc.. Moderate coverage provides meaningful perspective. Each model applies a fundamentally different valuation philosophy. See the complete methodology →

According to the CirclFi Deep Alpha Valuation Engine, DoubleVerify Holdings, Inc. scores 8.7 out of 10 on our 32-signal quality assessment, a strong rating that demonstrates strong fundamentals across the majority of our quality signals. The QOC score synthesizes profitability margins, revenue growth reliability, debt management, and capital allocation into a single metric designed to separate durable businesses from statistically cheap ones.

The gap between the most bullish and bearish model spans +173.0% — demonstrating why single-model analysis is dangerous. Browse all stocks with 13-model coverage →

Data Sources & Confidence

Every DV valuation is built from SEC EDGAR XBRL filings — 700+ standardized financial tags. Macroeconomic context from FRED calibrates discount rates, while GDELT news sentiment feeds into our Sentiment SOTP model. All pipelines run daily. Read the complete data methodology →

Across DV's 9 active models, average confidence is 46%. Lower confidence may reflect limited history or high volatility.

CirclFi's output is a research starting point, not a buy/sell signal. All data updates daily. Read the full methodology →

This analysis is produced by the CirclFi Valuation Engine using quantitative models applied to SEC EDGAR filings, public market feeds, and FRED macroeconomic indicators. It is not financial advice.

Read the full investment analysis: Should You Buy DoubleVerify Holdings, Inc. Stock in 2026? →

Bull case, bear case, risk factors & peer comparison — updated daily

Which Similar Advertising Agencies Stocks Should You Also Analyze?

10 related Advertising Agencies stocks with 13-model coverage

MGNIMagnite, Inc.QOC 8.8KRKR36Kr Holdings Inc.QOC 8.5TTDThe Trade Desk, Inc.QOC 8.8CRTOCriteo S.A.QOC 8.5QNSTQuinStreet, Inc.QOC 9.0ZDZiff Davis, Inc.QOC 8.0CCOClear Channel Outdoor Holdings, Inc.QOC 6.7CDLXCardlytics, Inc.QOC 5.4CNFNCFN Enterprises Inc.QOC 4.2APPAppLovin CorporationQOC 9.5

Read investment analysis: MGNI · KRKR · TTD · CRTO · QNST · ZD · CCO · CDLX · CNFN · APP

Which Other Stocks Have a Similar Quality Score to DV?

7 companies across all industries closest to DV’s Quality of Company score of 8.7/10.

HSTMHealthStream, Inc.QOC 8.7FCAPFirst Capital, Inc.QOC 8.7SEZLSezzle Inc.QOC 8.7ESEESCO Technologies Inc.QOC 8.7DOVDover CorporationQOC 8.7MDXGMiMedx Group, Inc.QOC 8.7NVDANVIDIA CorporationQOC 10.0

Read investment analysis: HSTM · FCAP · SEZL · ESE · DOV · MDXG · NVDA

What Else Do Investors Ask About DoubleVerify Holdings, Inc.’s Valuation?

What is DoubleVerify Holdings, Inc.'s intrinsic value in 2026?

CirclFi puts DoubleVerify Holdings, Inc. (DV)'s intrinsic value at $13.30 — the median of 9 independent model estimates as of 2026-08-28, ranging from $7.91 to $31.07. One component of that median, the Bayesian DCF, runs 10,000 Monte Carlo simulations with jump-diffusion and returns $18.94 on its own. The Quality of Company score is 8.7/10 across 32 fundamental signals. All models use SEC EDGAR filings updated daily. See our methodology page for how each model works.

Is DV overvalued or undervalued right now?

At $13.38, 3 of 9 active models suggest DV may be undervalued, while 6 indicate potential overvaluation. The median of all 9 fair value estimates is $13.30, essentially in line with the current price of $13.38 — a consensus view that DV is fairly valued. The assessment depends on which methodology best fits DoubleVerify Holdings, Inc.'s business model in Advertising Agencies.

What does a Quality of Company score of 8.7 mean for DV?

DoubleVerify Holdings, Inc.'s QOC of 8.7/10 reflects 32 fundamental signals: profitability margins, revenue growth consistency, balance sheet leverage, free cash flow generation, and capital allocation efficiency. Scores above 7 indicate strong fundamentals and disciplined management.

How many valuation models does CirclFi run on DV?

CirclFi analyzes DV with 13 institutional-grade models daily: Bayesian DCF (Monte Carlo + jump-diffusion), EPV (Greenwald zero-growth), EROIC Spread (McKinsey reinvestment), First Chicago (3-scenario), Markov DDM (regime-switching), ML-RIV (machine learning residual income), Dynamic NAV (asset-based), PWERM (option-theoretic), Regime Cross-Sectional (relative), Sentiment SOTP (hybrid), CUCE Ensemble (meta-model), FTNN Topology (neural network), and RCMH-DCF (conditional regime). Currently 9 of 13 are active for this stock. Read the full methodology →

Which valuation models are most bullish and most bearish on DV?

Of the 9 models currently active on DV, Regime Cross-Sectional is the most bullish at $31.07 per share, and EROIC Spread is the most bearish at $7.91. CirclFi's published fair value for DV is the median of that range, $13.30, not either extreme. The gap between the two ends equals 174% of the median — a wide spread, meaning the methods genuinely disagree and the median should carry less weight. Browse stocks by value-trap risk →

Is DV a value trap in 2026?

DoubleVerify Holdings, Inc.'s Value Trap score is 26/100 (LOW). This low score indicates the current valuation is not artificially depressed by fundamental deterioration, suggesting genuine opportunity rather than a trap.

Cite this analysis — “According to CirclFi’s 9-model valuation engine, DoubleVerify Holdings, Inc. (DV) has a median fair value of $13.30 — essentially in line with the current price of $13.38 — as of 2026-08-28.” Source: circlfi.com/stock/DV/ · Methodology
Primary sources for this DV valuation
  • Financial statements: DoubleVerify Holdings, Inc. 10-K and 10-Q filings on SEC EDGAR (CIK 0001819928) — 700+ standardized XBRL tags, published by the U.S. Securities and Exchange Commission.
  • Discount-rate inputs: FRED, Federal Reserve Bank of St. Louis — risk-free rates, VIX, yield curve, inflation.
  • News sentiment: The GDELT Project — global media tone, input to the Sentiment SOTP model.
  • Model definitions: CirclFi methodology — the published specification for all 13 models, including the academic sources each one implements.

Market data for DV as of ; valuations recomputed .

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