Zebra Technologies Corporation (ZBRA) Fair Value 2026

ZBRA · Communication Equipment ·

By CirclFi Research Team · Data from SEC EDGAR, FRED & GDELT

Quality Score

8.1 /10

32 fundamental signals · 11 models active

Value Trap Risk

SAFE (18/100)

Quick Summary — As of 2026-08-27, Zebra Technologies Corporation (ZBRA) trades at $361.11, versus a $179.32 median fair value across its 11 active models — 50.3% below the current price. QOC: 8.1/10. Value Trap Risk: 18/100 (SAFE). 11/13 models active. Within that set, the Bayesian DCF component alone returns $74.88.

Key Facts

Ticker
ZBRA
Price
$361.11
Quality Score
8.1/10
Value Trap Risk
18/100
Models Active
11/13
Last Updated
Strength: Quality Score of 8.1/10 indicates strong fundamentals
Risk: Majority of models suggest overvaluation

Is Zebra Technologies Corporation (ZBRA) Undervalued or Overvalued in 2026?

According to CirclFi’s 11-model valuation engine, Zebra Technologies Corporation (ZBRA) appears overvalued as of : the median of 11 independent fair value estimates is $179.32, 50.3% below the current price of $361.11. Estimates range from $53.69 to $471.51. ZBRA scores 8.1/10 on fundamental quality and 18/100 on value-trap risk.

For context, the median US equity CirclFi rates trades at an implied -23.7% versus its own 13-model consensus, across 3,801 rated companies as of 2026-08-27. ZBRA’s -50.3% gap is wider than that market norm, and the Communication Equipment sector median is -50.4%. Full market index →

This verdict compares price to intrinsic value only — it is not a buy or sell rating. For the decision case (bull vs bear arguments, risk factors, peers), read Should You Buy Zebra Technologies Corporation Stock in 2026? →

What Fair Value Does Each Model Give ZBRA?

11 Intrinsic Value Models vs. Current Price ($361.11)

Core Models (Unlocked)
Model Fair Value Upside
Intrinsic · High Conviction
 $74.88 -79.3%
Intrinsic · High Conviction
 $83.85 -76.8%
Ensemble · Low Conviction
 $179.32 -50.3%
Scenario · High Conviction
 $302.79 -16.1%
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What Is ZBRA's Fair Value Range?

Spread across 11 independent models · $53.69 to $471.51

CirclFi's 11 active models place Zebra Technologies Corporation (ZBRA) between $53.69 and $471.51 per share, a spread of 233% of the median. The median of that range — $179.32 — is the fair value CirclFi publishes for ZBRA, against a current price of $361.11.

Low · ML-RIVHigh · Regime Cross
$53.69median $179.32$471.51
Where the range comes from
Most bearish modelML Residual Income$53.69
Most bullish modelRegime Cross-Sectional$471.51
Model agreement1 bullish · 9 bearishwide

A band this wide is itself the finding. When independent methods land far apart, they are reading a business whose value depends heavily on which lens you apply — volatile earnings, heavy reinvestment, or an asset base that cash-flow and asset-based methods score differently. That disagreement is information: it says the choice of method matters more than usual for ZBRA. Treat the median as one reading among several and compare the individual models below before acting.

Every figure above is one model's standalone output on ZBRA, not a CirclFi price target. How each model works →

What Is Zebra Technologies Corporation (ZBRA) Worth in 2026?

According to the CirclFi Deep Alpha Valuation Engine, Zebra Technologies Corporation's intrinsic value is estimated at $179.32, suggesting the stock is overvalued at its current price of $361.11. With 9 out of 11 models flagging downside (-50.3% vs price), the market may be pricing in unsustainable growth. The most optimistic model, Regime Cross, places fair value at $471.51 (+30.6%), while ML-RIV — the most conservative — estimates $53.69 (-85.1%). This +115.7% gap reflects genuine analytical uncertainty about Zebra Technologies Corporation's intrinsic worth. Among models with highest confidence, EPV lean bearish — adding weight to the bearish side of the thesis.

What Do the Models Say About ZBRA?

11 of 13 models are currently active for ZBRA. Of these, 1 model suggests upside while 10 models suggest overvaluation. Taken together, their median fair value for ZBRA is $179.32 — the figure CirclFi publishes as this stock's fair value. One component of that median, the Bayesian DCF, returns $74.88 on its own, implying -79.3% downside from the current price. See which stocks rank higher →

How Does ZBRA Rank in Communication Equipment?

Among 47 Communication Equipment stocks, ZBRA ranks #11 by Quality of Company score. CirclFi's QOC score of 8.1/10 evaluates 32 fundamental signals. A score of 8.1 places ZBRA in the top tier.

As a telecommunications sector, Zebra Technologies Corporation operates in a sector where subscriber churn rate is a critical driver of valuation. Investors evaluating ZBRA should weigh these sector-specific dynamics alongside our model-derived fair values.

Is ZBRA a Value Trap?

CirclFi's Value Trap algorithm assigns ZBRA a score of 18/100 (SAFE). This indicates minimal risk. Fundamentals are healthy. The score cross-references apparent undervaluation against fundamental deterioration signals. Browse lowest value-trap stocks →

Multi-Model Methodology

11 of 13 models are active for Zebra Technologies Corporation. Broad coverage provides high confidence. Each model applies a fundamentally different valuation philosophy. See the complete methodology →

According to the CirclFi 32-factor quality framework, Zebra Technologies Corporation's fundamental quality profile registers 8.1/10. This robust score captures the company's profitability depth, growth consistency, balance sheet resilience, and shareholder return track record.

The gap between the most bullish and bearish model spans +115.7% — demonstrating why single-model analysis is dangerous. Browse all stocks with 13-model coverage →

Data Sources & Confidence

Every ZBRA valuation is built from SEC EDGAR XBRL filings — 700+ standardized financial tags. Macroeconomic context from FRED calibrates discount rates, while GDELT news sentiment feeds into our Sentiment SOTP model. All pipelines run daily. Read the complete data methodology →

Across ZBRA's 11 active models, average confidence is 49%. Lower confidence may reflect limited history or high volatility.

CirclFi's output is a research starting point, not a buy/sell signal. All data updates daily. Read the full methodology →

This analysis is produced by the CirclFi Valuation Engine using quantitative models applied to SEC EDGAR filings, public market feeds, and FRED macroeconomic indicators. It is not financial advice.

Read the full investment analysis: Should You Buy Zebra Technologies Corporation Stock in 2026? →

Bull case, bear case, risk factors & peer comparison — updated daily

Which Similar Communication Equipment Stocks Should You Also Analyze?

11 related Communication Equipment stocks with 13-model coverage

CIENCiena CorporationQOC 8.3FIEEFiEE, Inc.QOC 8.0ERICTelefonaktiebolaget LM Ericsson (publ)QOC 8.3AUDCAudioCodes Ltd.QOC 7.9CSCOCisco Systems, Inc.QOC 8.5HLITHarmonic Inc.QOC 7.9ADTNADTRAN Holdings, Inc.QOC 7.0UTSIUTStarcom Holdings Corp.QOC 6.4BOSCB.O.S. Better Online Solutions Ltd.QOC 2.9BKTIBK Technologies CorporationQOC 9.6UIUbiquiti Inc.QOC 9.3

Read investment analysis: CIEN · FIEE · ERIC · AUDC · CSCO · HLIT · ADTN · UTSI · BOSC · BKTI · UI

Which Other Stocks Have a Similar Quality Score to ZBRA?

7 companies across all industries closest to ZBRA’s Quality of Company score of 8.1/10.

PLPCPreformed Line Products CompanyQOC 8.1BOWBowhead Specialty Holdings Inc.QOC 8.1DHRDanaher CorporationQOC 8.1TRUPTrupanion, Inc.QOC 8.1CBCCentral Bancompany, Inc.QOC 8.1FIGSFIGS, Inc.QOC 8.1NVDANVIDIA CorporationQOC 10.0

Read investment analysis: PLPC · BOW · DHR · TRUP · CBC · FIGS · NVDA

What Else Do Investors Ask About Zebra Technologies Corporation’s Valuation?

What is Zebra Technologies Corporation's intrinsic value in 2026?

CirclFi puts Zebra Technologies Corporation (ZBRA)'s intrinsic value at $179.32 — the median of 11 independent model estimates as of 2026-08-27, ranging from $53.69 to $471.51. One component of that median, the Bayesian DCF, runs 10,000 Monte Carlo simulations with jump-diffusion and returns $74.88 on its own. The Quality of Company score is 8.1/10 across 32 fundamental signals. All models use SEC EDGAR filings updated daily. See our methodology page for how each model works.

Is ZBRA overvalued or undervalued right now?

At $361.11, 1 of 11 active models suggest ZBRA may be undervalued, while 10 indicate potential overvaluation. The median of all 11 fair value estimates is $179.32, 50.3% below the current price of $361.11 — a consensus view that ZBRA is overvalued. The assessment depends on which methodology best fits Zebra Technologies Corporation's business model in Communication Equipment.

What does a Quality of Company score of 8.1 mean for ZBRA?

Zebra Technologies Corporation's QOC of 8.1/10 reflects 32 fundamental signals: profitability margins, revenue growth consistency, balance sheet leverage, free cash flow generation, and capital allocation efficiency. Scores above 7 indicate strong fundamentals and disciplined management.

How many valuation models does CirclFi run on ZBRA?

CirclFi analyzes ZBRA with 13 institutional-grade models daily: Bayesian DCF (Monte Carlo + jump-diffusion), EPV (Greenwald zero-growth), EROIC Spread (McKinsey reinvestment), First Chicago (3-scenario), Markov DDM (regime-switching), ML-RIV (machine learning residual income), Dynamic NAV (asset-based), PWERM (option-theoretic), Regime Cross-Sectional (relative), Sentiment SOTP (hybrid), CUCE Ensemble (meta-model), FTNN Topology (neural network), and RCMH-DCF (conditional regime). Currently 11 of 13 are active for this stock. Read the full methodology →

Which valuation models are most bullish and most bearish on ZBRA?

Of the 11 models currently active on ZBRA, Regime Cross-Sectional is the most bullish at $471.51 per share, and ML Residual Income is the most bearish at $53.69. CirclFi's published fair value for ZBRA is the median of that range, $179.32, not either extreme. The gap between the two ends equals 233% of the median — a wide spread, meaning the methods genuinely disagree and the median should carry less weight. Browse stocks by value-trap risk →

Is ZBRA a value trap in 2026?

Zebra Technologies Corporation's Value Trap score is 18/100 (SAFE). This low score indicates the current valuation is not artificially depressed by fundamental deterioration, suggesting genuine opportunity rather than a trap.

Cite this analysis — “According to CirclFi’s 11-model valuation engine, Zebra Technologies Corporation (ZBRA) has a median fair value of $179.32 — 50.3% below the current price of $361.11 — as of 2026-08-27.” Source: circlfi.com/stock/ZBRA/ · Methodology
Primary sources for this ZBRA valuation
  • Financial statements: Zebra Technologies Corporation 10-K and 10-Q filings on SEC EDGAR (CIK 0000877212) — 700+ standardized XBRL tags, published by the U.S. Securities and Exchange Commission.
  • Discount-rate inputs: FRED, Federal Reserve Bank of St. Louis — risk-free rates, VIX, yield curve, inflation.
  • News sentiment: The GDELT Project — global media tone, input to the Sentiment SOTP model.
  • Model definitions: CirclFi methodology — the published specification for all 13 models, including the academic sources each one implements.

Market data for ZBRA as of ; valuations recomputed .

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