Zebra Technologies Corporation (ZBRA) Fair Value 2026

ZBRA · General Industrial Machinery & Equipment ·

By CirclFi Research Team · Data from SEC EDGAR, FRED & GDELT

Quality Score

4.3 /10

32 fundamental signals · 13 models active

Value Trap Risk

SAFE (12/100)

Quick Summary — As of 2026-07-13, Zebra Technologies Corporation (ZBRA) trades at $266.71, approximately 587% above CirclFi’s Bayesian DCF fair value of $38.80. QOC: 4.3/10. Value Trap Risk: 12/100 (SAFE). 13/13 models active.

Key Facts

Ticker
ZBRA
Price
$266.71
Quality Score
4.3/10
Value Trap Risk
12/100
Models Active
13/13
Last Updated
Strength: 13 independent models provide multi-angle coverage
Risk: Below-average Quality Score of 4.3/10 signals weak fundamentals

Valuation Matrix

13 Intrinsic Value Models vs. Current Price ($266.71)

Core Models (Unlocked)
Model Fair Value Upside
Bayesian DCF
Low Conviction
$38.80 -85.5%
Earnings Power Value
High Conviction
$65.48 -75.4%
CUCE Ensemble
Low Conviction
$122.50 -54.1%
First Chicago
Medium Conviction
$187.76 -29.6%

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What Is Zebra Technologies Corporation (ZBRA) Worth in 2026?

According to the CirclFi Deep Alpha Valuation Engine, Zebra Technologies Corporation's intrinsic value is estimated at $134.70, suggesting the stock is overvalued at its current price of $266.71. With 10 out of 13 models flagging downside (-49.5% average return), the market may be pricing in unsustainable growth. The most optimistic model, Regime Cross, places fair value at $407.71 (+52.9%), while RCMH-DCF — the most conservative — estimates $16.04 (-94.0%). This +146.9% gap reflects genuine analytical uncertainty about Zebra Technologies Corporation's intrinsic worth. Among models with highest confidence, EPV lean bearish — adding weight to the bearish side of the thesis.

What Do the Models Say About ZBRA?

13 of 13 models are currently active for ZBRA. Of these, 2 models suggest upside while 11 models suggest overvaluation. The Bayesian DCF estimates ZBRA's intrinsic value at $38.80, implying -85.5% downside from the current price. See which stocks rank higher →

How Does ZBRA Rank in General Industrial Machinery & Equipment?

Among 9 General Industrial Machinery & Equipment stocks, ZBRA ranks #8 by Quality of Company score. CirclFi's QOC score of 4.3/10 evaluates 32 fundamental signals. A score of 4.3 reflects mixed fundamentals.

As a industrial sector, Zebra Technologies Corporation operates in a sector where order backlog depth is a critical driver of valuation. Investors evaluating ZBRA should weigh these sector-specific dynamics alongside our model-derived fair values.

Is ZBRA a Value Trap?

CirclFi's Value Trap algorithm assigns ZBRA a score of 12/100 (SAFE). This indicates minimal risk. Fundamentals are healthy. The score cross-references apparent undervaluation against fundamental deterioration signals. Browse lowest value-trap stocks →

Multi-Model Methodology

13 of 13 models are active for Zebra Technologies Corporation. Broad coverage provides high confidence. Each model applies a fundamentally different valuation philosophy. See the complete methodology →

According to the CirclFi 32-factor quality framework, Zebra Technologies Corporation's fundamental quality profile registers 4.3/10. This mixed score captures the company's profitability depth, growth consistency, balance sheet resilience, and shareholder return track record.

The gap between the most bullish and bearish model spans +146.9% — demonstrating why single-model analysis is dangerous. Browse all stocks with 13-model coverage →

Data Sources & Confidence

Every ZBRA valuation is built from SEC EDGAR XBRL filings — 700+ standardized financial tags. Macroeconomic context from FRED calibrates discount rates, while GDELT news sentiment feeds into our Sentiment SOTP model. All pipelines run daily. Read the complete data methodology →

Across ZBRA's 13 active models, average confidence is 43%. Lower confidence may reflect limited history or high volatility.

CirclFi's output is a research starting point, not a buy/sell signal. All data updates daily. Read the full methodology →

This analysis is produced by the CirclFi Valuation Engine using quantitative models applied to SEC EDGAR filings, public market feeds, and FRED macroeconomic indicators. It is not financial advice.

Read the full investment analysis: Should You Buy Zebra Technologies Corporation Stock in 2026? →

Bull case, bear case, risk factors & peer comparison — updated daily

Which Similar General Industrial Machinery & Equipment Stocks Should You Also Analyze?

8 related General Industrial Machinery & Equipment stocks with 13-model coverage

Read investment analysis: IR · ITW · GHM · TWIN · ZWS

Frequently Asked Questions About Zebra Technologies Corporation

What is Zebra Technologies Corporation's intrinsic value in 2026?

Based on CirclFi's 13-model analysis, Zebra Technologies Corporation (ZBRA) has multiple fair value estimates. The Bayesian DCF model runs 10,000 Monte Carlo simulations with jump-diffusion to estimate intrinsic value at $38.80. The Quality of Company score is 4.3/10 across 32 fundamental signals. All models use SEC EDGAR filings updated daily. See our methodology page for how each model works.

Is ZBRA overvalued or undervalued right now?

At $266.71, 2 of 13 active models suggest ZBRA may be undervalued, while 11 indicate potential overvaluation. The assessment depends on which methodology best fits Zebra Technologies Corporation's business model in General Industrial Machinery & Equipment.

What does a Quality of Company score of 4.3 mean for ZBRA?

Zebra Technologies Corporation's QOC of 4.3/10 reflects 32 fundamental signals: profitability margins, revenue growth consistency, balance sheet leverage, free cash flow generation, and capital allocation efficiency. Scores below 5 flag potential fundamental weaknesses requiring careful analysis.

How many valuation models does CirclFi run on ZBRA?

CirclFi analyzes ZBRA with 13 institutional-grade models daily: Bayesian DCF (Monte Carlo + jump-diffusion), EPV (Greenwald zero-growth), EROIC Spread (McKinsey reinvestment), First Chicago (3-scenario), Markov DDM (regime-switching), ML-RIV (machine learning residual income), Dynamic NAV (asset-based), PWERM (option-theoretic), Regime Cross-Sectional (relative), Sentiment SOTP (hybrid), CUCE Ensemble (meta-model), FTNN Topology (neural network), and RCMH-DCF (conditional regime). Currently 13 of 13 are active for this stock. Read the full methodology →

Is ZBRA a value trap in 2026?

Zebra Technologies Corporation's Value Trap score is 12/100 (SAFE). This low score indicates the current valuation is not artificially depressed by fundamental deterioration, suggesting genuine opportunity rather than a trap. Browse stocks by value-trap risk →

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