What Is Rollins, Inc. (ROL) Worth in 2026?
According to the CirclFi Deep Alpha Valuation Engine, Rollins, Inc.'s intrinsic value is estimated at $25.10, suggesting the stock is overvalued at its current price of $44.92. With 11 out of 12 models flagging downside (-44.1% average return), the market may be pricing in unsustainable growth. The most optimistic model, Markov DDM, places fair value at $71.23 (+58.6%), while EROIC — the most conservative — estimates $7.23 (-83.9%). This +142.5% gap reflects genuine analytical uncertainty about Rollins, Inc.'s intrinsic worth. Among models with highest confidence, Bayesian DCF, EPV lean bearish — adding weight to the bearish side of the thesis.
What Do the Models Say About ROL?
12 of 13 models are currently active for ROL. Of these, 1 model suggests upside while 11 models suggest overvaluation. The Bayesian DCF estimates ROL's intrinsic value at $19.97, implying -55.5% downside from the current price. See which stocks rank higher →
How Does ROL Rank in Services-To Dwellings & Other Buildings?
Among 3 Services-To Dwellings & Other Buildings stocks, ROL ranks #1 by Quality of Company score. CirclFi's QOC score of 9.8/10 evaluates 32 fundamental signals. A score of 9.8 places ROL in the top tier.
Within the Services-To Dwellings & Other Buildings space, Rollins, Inc. competes in an environment where working capital efficiency often separates market leaders from laggards. Understanding these industry-specific dynamics is essential context for interpreting our model outputs.
Is ROL a Value Trap?
CirclFi's Value Trap algorithm assigns ROL a score of 25/100 (LOW). This indicates low risk. The financial profile does not exhibit typical value trap warning signs. The score cross-references apparent undervaluation against fundamental deterioration signals. Browse lowest value-trap stocks →
Multi-Model Methodology
12 of 13 models are active for Rollins, Inc.. Broad coverage provides high confidence. Each model applies a fundamentally different valuation philosophy. See the complete methodology →
According to the CirclFi 32-factor quality framework, Rollins, Inc.'s fundamental quality profile registers 9.8/10. This exceptional score captures the company's profitability depth, growth consistency, balance sheet resilience, and shareholder return track record.
The gap between the most bullish and bearish model spans +142.5% — demonstrating why single-model analysis is dangerous. Browse all stocks with 13-model coverage →
Data Sources & Confidence
Every ROL valuation is built from SEC EDGAR XBRL filings — 700+ standardized financial tags. Macroeconomic context from FRED calibrates discount rates, while GDELT news sentiment feeds into our Sentiment SOTP model. All pipelines run daily. Read the complete data methodology →
Across ROL's 12 active models, average confidence is 52%. Moderate confidence indicates reasonable fit.
CirclFi's output is a research starting point, not a buy/sell signal. All data updates daily. Read the full methodology →