Whirlpool Corporation (WHR) Fair Value 2026

WHR · Household Appliances ·

By CirclFi Research Team · Data from SEC EDGAR, FRED & GDELT

Quality Score

7.1 /10

32 fundamental signals · 13 models active

Value Trap Risk

SAFE (23/100)

Quick Summary — As of 2026-07-13, Whirlpool Corporation (WHR) trades at $38.84, approximately 69% below CirclFi’s Bayesian DCF fair value of $124.95. QOC: 7.1/10. Value Trap Risk: 23/100 (SAFE). 13/13 models active.

Key Facts

Ticker
WHR
Price
$38.84
Quality Score
7.1/10
Value Trap Risk
23/100
Models Active
13/13
Last Updated
Strength: Earnings Power Value suggests +343.8% upside with 76% confidence
Risk: Limited model coverage (13/13) may reduce confidence

Valuation Matrix

13 Intrinsic Value Models vs. Current Price ($38.84)

Core Models (Unlocked)
Model Fair Value Upside
Bayesian DCF
High Conviction
$124.95 +221.7%
Earnings Power Value
High Conviction
$172.35 +343.8%
CUCE Ensemble
Medium Conviction
$98.19 +152.8%
First Chicago
High Conviction
$46.78 +20.5%

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What Is Whirlpool Corporation (WHR) Worth in 2026?

According to the CirclFi Deep Alpha Valuation Engine, Whirlpool Corporation's intrinsic value is estimated at a composite fair value of $89.85. At a current market price of $38.84, 13 of 13 active valuation models identify upside potential, projecting an average implied return of +131.3%. Notably, EPV sees the most upside at +343.8% (fair value: $172.35), while First Chicago is the most conservative at +20.5% ($46.78). The spread between these extremes — +323.3% — reveals how different analytical frameworks can reach starkly different conclusions. Among models with highest confidence, EPV lean bullish — adding weight to the bullish side of the thesis.

What Do the Models Say About WHR?

13 of 13 models are currently active for WHR. All 13 active models suggest the stock trades below fair value. The Bayesian DCF estimates WHR's intrinsic value at $124.95, implying +221.7% upside from the current price. See which stocks rank higher →

How Does WHR Rank in Household Appliances?

Among 5 Household Appliances stocks, WHR ranks #4 by Quality of Company score. CirclFi's QOC score of 7.1/10 evaluates 32 fundamental signals. A score of 7.1 indicates above-average quality.

As a retail business, Whirlpool Corporation operates in a sector where same-store sales growth (comps) is a critical driver of valuation. Investors evaluating WHR should weigh these sector-specific dynamics alongside our model-derived fair values.

Is WHR a Value Trap?

CirclFi's Value Trap algorithm assigns WHR a score of 23/100 (SAFE). This indicates minimal risk. Fundamentals are healthy. The score cross-references apparent undervaluation against fundamental deterioration signals. Browse lowest value-trap stocks →

Multi-Model Methodology

13 of 13 models are active for Whirlpool Corporation. Broad coverage provides high confidence. Each model applies a fundamentally different valuation philosophy. See the complete methodology →

According to the CirclFi Quality of Company (QOC) framework, which evaluates 32 signals including margin stability, revenue growth trajectory, leverage, and free cash flow generation, Whirlpool Corporation is rated at 7.1/10. This solid-tier score maintains reasonable quality metrics with some areas for improvement.

The gap between the most bullish and bearish model spans +323.3% — demonstrating why single-model analysis is dangerous. Browse all stocks with 13-model coverage →

Data Sources & Confidence

Every WHR valuation is built from SEC EDGAR XBRL filings — 700+ standardized financial tags. Macroeconomic context from FRED calibrates discount rates, while GDELT news sentiment feeds into our Sentiment SOTP model. All pipelines run daily. Read the complete data methodology →

Across WHR's 13 active models, average confidence is 52%. Moderate confidence indicates reasonable fit.

CirclFi's output is a research starting point, not a buy/sell signal. All data updates daily. Read the full methodology →

This analysis is produced by the CirclFi Valuation Engine using quantitative models applied to SEC EDGAR filings, public market feeds, and FRED macroeconomic indicators. It is not financial advice.

Read the full investment analysis: Should You Buy Whirlpool Corporation Stock in 2026? →

Bull case, bear case, risk factors & peer comparison — updated daily

Which Similar Household Appliances Stocks Should You Also Analyze?

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Frequently Asked Questions About Whirlpool Corporation

What is Whirlpool Corporation's intrinsic value in 2026?

Based on CirclFi's 13-model analysis, Whirlpool Corporation (WHR) has multiple fair value estimates. The Bayesian DCF model runs 10,000 Monte Carlo simulations with jump-diffusion to estimate intrinsic value at $124.95. The Quality of Company score is 7.1/10 across 32 fundamental signals. All models use SEC EDGAR filings updated daily. See our methodology page for how each model works.

Is WHR overvalued or undervalued right now?

At $38.84, 13 of 13 active models suggest WHR may be undervalued, while 0 indicate potential overvaluation. The assessment depends on which methodology best fits Whirlpool Corporation's business model in Household Appliances.

What does a Quality of Company score of 7.1 mean for WHR?

Whirlpool Corporation's QOC of 7.1/10 reflects 32 fundamental signals: profitability margins, revenue growth consistency, balance sheet leverage, free cash flow generation, and capital allocation efficiency. Scores above 7 indicate strong fundamentals and disciplined management.

How many valuation models does CirclFi run on WHR?

CirclFi analyzes WHR with 13 institutional-grade models daily: Bayesian DCF (Monte Carlo + jump-diffusion), EPV (Greenwald zero-growth), EROIC Spread (McKinsey reinvestment), First Chicago (3-scenario), Markov DDM (regime-switching), ML-RIV (machine learning residual income), Dynamic NAV (asset-based), PWERM (option-theoretic), Regime Cross-Sectional (relative), Sentiment SOTP (hybrid), CUCE Ensemble (meta-model), FTNN Topology (neural network), and RCMH-DCF (conditional regime). Currently 13 of 13 are active for this stock. Read the full methodology →

Is WHR a value trap in 2026?

Whirlpool Corporation's Value Trap score is 23/100 (SAFE). This low score indicates the current valuation is not artificially depressed by fundamental deterioration, suggesting genuine opportunity rather than a trap. Browse stocks by value-trap risk →

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