Is KMB or PG more undervalued in 2026?

CirclFi compares Kimberly-Clark Corporation (KMB) and Procter & Gamble Company (The) (PG) using 13 institutional-grade valuation models. KMB has a Quality of Company score of 8.5/10 while PG scores 10.0/10.

Which is a better buy — KMB or PG?

Compare intrinsic values from 13 independent models against current market prices. CirclFi also calculates Value Trap scores. This is not financial advice — conduct your own analysis.

How do KMB and PG valuations compare?

KMB at $100.14 and PG at $145.91 are compared across Bayesian DCF, EPV, EROIC Spread, First Chicago, Markov DDM, and 8 additional models.

KMB vs PG Valuation Comparison 2026 — Intrinsic Value Analysis

KMB

Household & Personal Products

Kimberly-Clark Corporation

Quality

8.5

out of 10

Value Trap

SAFE

Price

$100.14

Last close

Models

13/13

Active

PG

Household & Personal Products

Procter & Gamble Company (The)

Quality

10.0

out of 10

Value Trap

—

Price

$145.91

Last close

Models

12/13

Active

Model-by-Model Comparison

Model	Type	KMB Fair Value	KMB Upside	PG Fair Value	PG Upside
Bayesian DCF	Intrinsic	$47.67	-52.4%	$81.42	-44.2%
Earnings Power Value	Intrinsic	$30.35	-69.7%	$60.99	-58.2%
EROIC Spread	Intrinsic	$•••.••	••.•%	$•••.••	••.•%
First Chicago	Scenario	$•••.••	••.•%	$•••.••	••.•%
Markov DDM	Intrinsic	$•••.••	••.•%	$•••.••	••.•%
ML-RIV	Intrinsic	$•••.••	••.•%	$•••.••	••.•%
Dynamic NAV	Asset-Based	$•••.••	••.•%	$•••.••	••.•%
PWERM	Option-Based	$•••.••	••.•%	$•••.••	••.•%
Regime Cross-Sectional	Relative	$•••.••	••.•%	$•••.••	••.•%
Sentiment SOTP	Hybrid	$•••.••	••.•%	$•••.••	••.•%
CUCE Ensemble	Ensemble	$•••.••	••.•%	$•••.••	••.•%
FTNN Topology	Relative	$•••.••	••.•%	$•••.••	••.•%
RCMH-DCF	Intrinsic	$•••.••	••.•%	$•••.••	••.•%

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KMB vs PG — Which Stock Is More Undervalued?

PG scores higher with a 10.0/10 quality rating vs KMB's 8.5/10. Both stocks are analyzed daily using SEC EDGAR filings across 13 independent models.

Comparing Kimberly-Clark Corporation (KMB) and Procter & Gamble Company (The) (PG) across 13 institutional-grade valuation models reveals how each company's intrinsic value stacks up against its market price. CirclFi's engine processes SEC EDGAR 10-K and 10-Q filings, FRED macroeconomic data, and GDELT news sentiment to generate independent fair value estimates daily.

KMB currently trades at $100.14 with a QOC of 8.5/10, while PG trades at $145.91 with a QOC of 10.0/10.

Both companies are analyzed with models spanning intrinsic (Bayesian DCF, EPV), scenario-based (First Chicago), regime-switching (Markov DDM, RCMH-DCF), machine learning (ML-RIV, FTNN Topology), and ensemble methods (CUCE).