Is JILL or LULU more undervalued in 2026?

CirclFi compares J. Jill, Inc. (JILL) and lululemon athletica inc. (LULU) using 13 institutional-grade valuation models. JILL has a Quality of Company score of 8.5/10 while LULU scores 9.1/10.

Which is a better buy — JILL or LULU?

Compare intrinsic values from 13 independent models against current market prices. CirclFi also calculates Value Trap scores. This is not financial advice — conduct your own analysis.

How do JILL and LULU valuations compare?

JILL at $13.26 and LULU at $131.33 are compared across Bayesian DCF, EPV, EROIC Spread, First Chicago, Markov DDM, and 8 additional models.

JILL vs LULU Valuation Comparison 2026 — Intrinsic Value Analysis

JILL

Apparel Retail

J. Jill, Inc.

Quality

8.5

out of 10

Value Trap

SAFE

Price

$13.26

Last close

Models

10/13

Active

LULU

Apparel Retail

lululemon athletica inc.

Quality

9.1

out of 10

Value Trap

SAFE

Price

$131.33

Last close

Models

13/13

Active

Model-by-Model Comparison

Model	Type	JILL Fair Value	JILL Upside	LULU Fair Value	LULU Upside
Bayesian DCF	Intrinsic	$24.98	+88.4%	$132.97	+1.2%
Earnings Power Value	Intrinsic	$21.19	+59.8%	$87.07	-33.7%
EROIC Spread	Intrinsic	$•••.••	••.•%	$•••.••	••.•%
First Chicago	Scenario	$•••.••	••.•%	$•••.••	••.•%
Markov DDM	Intrinsic	$•••.••	••.•%	$•••.••	••.•%
ML-RIV	Intrinsic	$•••.••	••.•%	$•••.••	••.•%
Dynamic NAV	Asset-Based	$•••.••	••.•%	$•••.••	••.•%
PWERM	Option-Based	$•••.••	••.•%	$•••.••	••.•%
Regime Cross-Sectional	Relative	$•••.••	••.•%	$•••.••	••.•%
Sentiment SOTP	Hybrid	$•••.••	••.•%	$•••.••	••.•%
CUCE Ensemble	Ensemble	$•••.••	••.•%	$•••.••	••.•%
FTNN Topology	Relative	$•••.••	••.•%	$•••.••	••.•%
RCMH-DCF	Intrinsic	$•••.••	••.•%	$•••.••	••.•%

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JILL vs LULU — Which Stock Is More Undervalued?

LULU scores higher with a 9.1/10 quality rating vs JILL's 8.5/10. Both stocks are analyzed daily using SEC EDGAR filings across 13 independent models.

Comparing J. Jill, Inc. (JILL) and lululemon athletica inc. (LULU) across 13 institutional-grade valuation models reveals how each company's intrinsic value stacks up against its market price. CirclFi's engine processes SEC EDGAR 10-K and 10-Q filings, FRED macroeconomic data, and GDELT news sentiment to generate independent fair value estimates daily.

JILL currently trades at $13.26 with a QOC of 8.5/10, while LULU trades at $131.33 with a QOC of 9.1/10.

Both companies are analyzed with models spanning intrinsic (Bayesian DCF, EPV), scenario-based (First Chicago), regime-switching (Markov DDM, RCMH-DCF), machine learning (ML-RIV, FTNN Topology), and ensemble methods (CUCE).