APP vs CDLX

Applovin Corporation vs Cardlytics, Inc. Common Stock — Valuation Comparison 2026

By CirclFi Research Team · Updated 2026-06-03 · Data from SEC EDGAR, FRED & GDELT

Quick Summary — APP scores higher on quality with 10.0/10 vs CDLX's 4.3/10. APP trades at $605.63 while CDLX trades at $0.65. Both analyzed daily using SEC EDGAR data across 13 institutional models.

APP

Advertising Agencies
Applovin Corporation
Quality
10.0
out of 10
Value Trap
29
LOW
Price
$605.63
Last close
Models
12/13
Active
VS

CDLX

Advertising Agencies
Cardlytics, Inc. Common Stock
Quality
4.3
out of 10
Value Trap
33
LOW
Price
$0.65
Last close
Models
7/13
Active
APP
Quality Score 10.0/10 — top tier
Limited to 2/13 visible models
CDLX
PWERM sees +307.9% upside
Quality 4.3/10 — below average

APP vs CDLX — Fair Value Comparison

APP
$0$238$476$715 Price$605.63 Bayesian …$146.32 (-75.8%) Earnings …$108.51 (-82.1%)
CDLX
$0$1$2$3 Price$0.65 Bayesian …$0.81 (+33.8%) PWERM$2.66 (+307.9%)
Market Price Model 1 Model 2

Model-by-Model Comparison

ModelType APP Fair ValueAPP Upside CDLX Fair ValueCDLX Upside
Bayesian DCF Intrinsic $146.32 -75.8% $0.81 +33.8%
Earnings Power Value Intrinsic $108.51 -82.1%
EROIC Spread Intrinsic $•••.•• ••.•% $•••.•• ••.•%
First Chicago Scenario $•••.•• ••.•% $•••.•• ••.•%
Markov DDM Intrinsic $•••.•• ••.•% $•••.•• ••.•%
ML-RIV Intrinsic $•••.•• ••.•% $•••.•• ••.•%
PWERM Option-Based $580.65 -4.1% $2.66 +307.9%
Regime Cross-Sectional Relative $•••.•• ••.•% $•••.•• ••.•%
Sentiment SOTP Hybrid $•••.•• ••.•% $•••.•• ••.•%
CUCE Ensemble Ensemble $•••.•• ••.•% $•••.•• ••.•%
FTNN Topology Relative $•••.•• ••.•% $•••.•• ••.•%
RCMH-DCF Intrinsic $•••.•• ••.•% $•••.•• ••.•%

APP vs CDLX — Which Stock Is More Undervalued in 2026?

APP scores higher with a 10.0/10 quality rating vs CDLX's 4.3/10. Both stocks are analyzed daily using SEC EDGAR filings across 13 independent models.

How Do APP and CDLX Valuations Compare?

At $605.63, APP trades +75.8% above its Bayesian DCF fair value of $146.32, while CDLX at $0.65 trades +33.8% below its estimate of $0.81. APP shows a wider gap between price and intrinsic value.

Quality of Company: APP vs CDLX

APP earns a Quality of Company score of 10.0/10 compared to CDLX's 4.3/10. This is a significant quality gap — the higher-scoring company demonstrates materially stronger fundamentals across profitability, growth consistency, and balance sheet health. The QOC score synthesizes 32 signals spanning profitability margins, revenue growth, free cash flow, capital allocation, and leverage.

Value Trap Risk: APP vs CDLX

APP carries a LOW value trap risk (29/100) while CDLX shows LOW risk (33/100). Both companies show manageable value trap risk, suggesting their current valuations are not artificially depressed by fundamental deterioration.

Both in Advertising Agencies

Both APP and CDLX operate in Advertising Agencies, which has 41 stocks tracked by CirclFi. Same-industry comparisons provide the most direct insight into relative valuation since both companies face similar regulatory environments, market dynamics, and competitive pressures. Both companies are analyzed with models spanning intrinsic (Bayesian DCF, EPV), scenario-based (First Chicago), regime-switching (Markov DDM, RCMH-DCF), machine learning (ML-RIV, FTNN), and ensemble methods (CUCE).

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