Is HTFL or LFMD more undervalued in 2026?

CirclFi compares Heartflow, Inc. (HTFL) and LifeMD, Inc. (LFMD) using 13 institutional-grade valuation models. HTFL has a Quality of Company score of 6.3/10 while LFMD scores 7.7/10.

Which is a better buy — HTFL or LFMD?

Compare intrinsic values from 13 independent models against current market prices. CirclFi also calculates Value Trap scores. This is not financial advice — conduct your own analysis.

How do HTFL and LFMD valuations compare?

HTFL at $31.73 and LFMD at $4.59 are compared across Bayesian DCF, EPV, EROIC Spread, First Chicago, Markov DDM, and 8 additional models.

HTFL vs LFMD Valuation Comparison 2026 — Intrinsic Value Analysis

HTFL

Health Information Services

Heartflow, Inc.

Quality

6.3

out of 10

Value Trap

—

Price

$31.73

Last close

Models

12/13

Active

LFMD

Health Information Services

LifeMD, Inc.

Quality

7.7

out of 10

Value Trap

SAFE

Price

$4.59

Last close

Models

12/13

Active

Model-by-Model Comparison

Model	Type	HTFL Fair Value	HTFL Upside	LFMD Fair Value	LFMD Upside
Bayesian DCF	Intrinsic	$4.55	-85.7%	$1.77	-61.4%
Earnings Power Value	Intrinsic	$9.40	-67.2%	$3.89	-22.3%
EROIC Spread	Intrinsic	$•••.••	••.•%	$•••.••	••.•%
First Chicago	Scenario	$•••.••	••.•%	$•••.••	••.•%
Markov DDM	Intrinsic	$•••.••	••.•%	$•••.••	••.•%
ML-RIV	Intrinsic	$•••.••	••.•%	$•••.••	••.•%
Dynamic NAV	Asset-Based	$•••.••	••.•%	$•••.••	••.•%
PWERM	Option-Based	$•••.••	••.•%	$•••.••	••.•%
Regime Cross-Sectional	Relative	$•••.••	••.•%	$•••.••	••.•%
Sentiment SOTP	Hybrid	$•••.••	••.•%	$•••.••	••.•%
CUCE Ensemble	Ensemble	$•••.••	••.•%	$•••.••	••.•%
FTNN Topology	Relative	$•••.••	••.•%	$•••.••	••.•%
RCMH-DCF	Intrinsic	$•••.••	••.•%	$•••.••	••.•%

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HTFL vs LFMD — Which Stock Is More Undervalued?

LFMD scores higher with a 7.7/10 quality rating vs HTFL's 6.3/10. Both stocks are analyzed daily using SEC EDGAR filings across 13 independent models.

Comparing Heartflow, Inc. (HTFL) and LifeMD, Inc. (LFMD) across 13 institutional-grade valuation models reveals how each company's intrinsic value stacks up against its market price. CirclFi's engine processes SEC EDGAR 10-K and 10-Q filings, FRED macroeconomic data, and GDELT news sentiment to generate independent fair value estimates daily.

HTFL currently trades at $31.73 with a QOC of 6.3/10, while LFMD trades at $4.59 with a QOC of 7.7/10.

Both companies are analyzed with models spanning intrinsic (Bayesian DCF, EPV), scenario-based (First Chicago), regime-switching (Markov DDM, RCMH-DCF), machine learning (ML-RIV, FTNN Topology), and ensemble methods (CUCE).