Quick Summary — MGNI scores higher on quality with 8.0/10 vs HAO's 2.1/10. HAO trades at $1.23 while MGNI trades at $14.85. Both analyzed daily using SEC EDGAR data across 13 institutional models.
MGNI scores higher with a 8.0/10 quality rating vs HAO's 2.1/10. Both stocks are analyzed daily using SEC EDGAR filings across 13 independent models.
At $1.23, HAO trades +74.1% above its Bayesian DCF fair value of $0.32, while MGNI at $14.85 trades +42.0% above its estimate of $8.61. HAO shows a wider gap between price and intrinsic value.
HAO earns a Quality of Company score of 2.1/10 compared to MGNI's 8.0/10. This is a significant quality gap — the higher-scoring company demonstrates materially stronger fundamentals across profitability, growth consistency, and balance sheet health. The QOC score synthesizes 32 signals spanning profitability margins, revenue growth, free cash flow, capital allocation, and leverage.
Review the value trap analysis for both HAO and MGNI to assess whether apparent undervaluation reflects genuine opportunity or hidden fundamental risk.
Both HAO and MGNI operate in Advertising Agencies, which has 41 stocks tracked by CirclFi. Same-industry comparisons provide the most direct insight into relative valuation since both companies face similar regulatory environments, market dynamics, and competitive pressures. Both companies are analyzed with models spanning intrinsic (Bayesian DCF, EPV), scenario-based (First Chicago), regime-switching (Markov DDM, RCMH-DCF), machine learning (ML-RIV, FTNN), and ensemble methods (CUCE).
11 hidden models compare HAO vs MGNI differently — including EROIC Spread, First Chicago, Markov DDM, PWERM, and 7 more. Some may disagree with the 2 you see above.
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