COUR vs FC

Coursera, Inc. vs Franklin Covey Company — Valuation Comparison 2026

By CirclFi Research Team · Updated 2026-06-03 · Data from SEC EDGAR, FRED & GDELT

Quick Summary — FC scores higher on quality with 8.2/10 vs COUR's 7.4/10. COUR trades at $5.54 while FC trades at $23.94. Both analyzed daily using SEC EDGAR data across 13 institutional models.

COUR

Education & Training Services
Coursera, Inc.
Quality
7.4
out of 10
Value Trap
36
LOW
Price
$5.54
Last close
Models
13/13
Active
VS

FC

Education & Training Services
Franklin Covey Company
Quality
8.2
out of 10
Value Trap
18
SAFE
Price
$23.94
Last close
Models
12/13
Active
COUR
2 models active
Limited to 2/13 visible models
FC
Bayesian DCF sees +29.5% upside
Limited to 2/13 visible models

COUR vs FC — Fair Value Comparison

COUR
$0$2$4$7 Price$5.54 Bayesian …$4.75 (-14.3%) Earnings …$2.62 (-52.7%)
FC
$0$12$24$37 Price$23.94 Bayesian …$31.00 (+29.5%) Earnings …$5.39 (-77.5%)
Market Price Model 1 Model 2

Model-by-Model Comparison

ModelType COUR Fair ValueCOUR Upside FC Fair ValueFC Upside
Bayesian DCF Intrinsic $4.75 -14.3% $31.00 +29.5%
Earnings Power Value Intrinsic $2.62 -52.7% $5.39 -77.5%
EROIC Spread Intrinsic $•••.•• ••.•% $•••.•• ••.•%
First Chicago Scenario $•••.•• ••.•% $•••.•• ••.•%
Markov DDM Intrinsic $•••.•• ••.•% $•••.•• ••.•%
ML-RIV Intrinsic $•••.•• ••.•% $•••.•• ••.•%
Dynamic NAV Asset-Based $•••.•• ••.•% $•••.•• ••.•%
PWERM Option-Based $•••.•• ••.•% $•••.•• ••.•%
Regime Cross-Sectional Relative $•••.•• ••.•% $•••.•• ••.•%
Sentiment SOTP Hybrid $•••.•• ••.•% $•••.•• ••.•%
CUCE Ensemble Ensemble $•••.•• ••.•% $•••.•• ••.•%
FTNN Topology Relative $•••.•• ••.•% $•••.•• ••.•%
RCMH-DCF Intrinsic $•••.•• ••.•% $•••.•• ••.•%

COUR vs FC — Which Stock Is More Undervalued in 2026?

FC scores higher with a 8.2/10 quality rating vs COUR's 7.4/10. Both stocks are analyzed daily using SEC EDGAR filings across 13 independent models.

How Do COUR and FC Valuations Compare?

At $5.54, COUR trades +14.3% above its Bayesian DCF fair value of $4.75, while FC at $23.94 trades +29.5% below its estimate of $31.00. FC shows a wider gap between price and intrinsic value.

Quality of Company: COUR vs FC

COUR earns a Quality of Company score of 7.4/10 compared to FC's 8.2/10. The scores are closely matched, indicating similar fundamental quality profiles. The QOC score synthesizes 32 signals spanning profitability margins, revenue growth, free cash flow, capital allocation, and leverage.

Value Trap Risk: COUR vs FC

COUR carries a LOW value trap risk (36/100) while FC shows SAFE risk (18/100). Both companies show manageable value trap risk, suggesting their current valuations are not artificially depressed by fundamental deterioration.

Both in Education & Training Services

Both COUR and FC operate in Education & Training Services, which has 42 stocks tracked by CirclFi. Same-industry comparisons provide the most direct insight into relative valuation since both companies face similar regulatory environments, market dynamics, and competitive pressures. Both companies are analyzed with models spanning intrinsic (Bayesian DCF, EPV), scenario-based (First Chicago), regime-switching (Markov DDM, RCMH-DCF), machine learning (ML-RIV, FTNN), and ensemble methods (CUCE).

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